Xbox One's Gamescom in pictures – Master Chief rubs shoulders with Freddie Ljundberg

See the world through Jonty’s eyes, if you dare.

After three E3s and two Gamescoms at OXM, I have developed A System, a means of quantifying and comprehending the progress and fortunes of any given industry event. I call it the Jon Hicks Scale, and it basically comes down to analysing how exhausted or existentially put-out our illustrious editor is, then extrapolating as the events that surround him.

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