Xbox Originals: Coming Soon to a Screen Near You
Starting this June, you’ll have more reasons to love your Xbox: Xbox Originals – premium dramas, comedies, documentaries, animation, unscripted shows, and live events. Available only on Xbox 360, Xbox One, and other Microsoft devices, every Xbox Originals show will offer interactive capabilities, as well as unique interactive features customized on a per-show basis, making it a one-of-a-kind entertainment experience you won’t find anywhere else.
Xbox Entertainment Studios has attracted a slew of top Hollywood talent to develop its original programming slate, with names like Steven Spielberg and Ridley Scott attached to two separate scripted projects based on the “Halo” franchise – but that’s only the beginning. Other shows in production include an unscripted series about international street soccer, an original drama about robotic servants in a dystopian world, and a documentary about the search for discarded Atari games in a desert landfill – which were unearthed yesterday in New Mexico – amongst several others.
“We are developing premium, original content for the Xbox community which is an audience we are incredibly respectful of,” said Nancy Tellem, President of Xbox Entertainment Studios. “We believe Xbox Originals should embrace the way our fans think about traditional TV.” Tellem’s creative vision involves year-round, high-quality programs based on subjects gamers care about, with interactive features tailored to each show.
Xbox hopes that Xbox Originals will provide incentive for fans to make the Xbox their all-in-one entertainment device. In the eyes of the Xbox Entertainment Studios team, original shows aren’t a departure, but rather an extension of what Microsoft Studios has been doing for years with first-party game development.
“Microsoft has a long and rich legacy in the content business,” said Jordan Levin, Executive Vice President of Xbox Entertainment Studios. “Games have been part of our DNA for at least the last 15 years, and creating original TV content is a logical next step in our evolution.”
According to Tellem, bringing together the most forward-thinking minds at Microsoft with the most creative minds in entertainment is how Xbox Entertainment Studios is betting on success. Gaming is the heart and soul of the Xbox platform, and the objective of Xbox Originals is to bring more value to fans, Tellem said.
“I know full well from my years spent at traditional TV networks that creating a lineup of hit shows isn’t easy. It’s the beginning of a long journey, but we’re incredibly excited to be on our way,” Tellem said.
The Xbox Originals lineup covers a wide array of subjects and formats, both scripted and unscripted. Many projects are already in production and have set release dates, while some are still in the early development stages. Here are some of the new shows you can look forward to watching on your Xbox and other favorite screens, starting this summer:
Committed Projects
“Halo” television series
The “Halo” television series is a groundbreaking original series based on the award-winning “Halo” franchise. Award-winning filmmaker, director and producer Steven Spielberg will executive produce the live-action TV series, created in partnership with 343 Industries and Amblin Television.
“Every Street United”
“Every …read more